Chat.On

For our collaboration with Chat.On, we created a travel-focused UGC campaign centered on using AI assistance to plan and organize upcoming trips. The concept positioned chat.on as a practical planning tool that helps travelers research destinations, build itineraries, and make decisions more efficiently.

We focused on showcasing real planning workflows, highlighting how chat.on can be used during the pre-trip phase to explore ideas, compare options, and map out travel plans for destinations like Japan and New Zealand.

The campaign included:

• A UGC-style Reel demonstrating how travelers can use chat.on to plan trips, featuring real planning scenarios for Japan and New Zealand
• Screen-recorded and lifestyle-driven visuals showing the app in use alongside travel inspiration
• A natural, conversational voiceover explaining how AI support can streamline trip planning and reduce decision fatigue
• Strategic hooks and captions designed for travel-focused audiences, positioning chat.on as a helpful companion for travel research and planning