ID90 Travel
For our collaboration with ID90 Travel, we created a deal-focused UGC campaign centered on showcasing limited-time Black Friday travel offers and the value travelers can find through the platform. The concept positioned ID90 as a smart option for accessing discounted travel experiences during a high-intent booking period.
We focused on clarity and value-driven storytelling, highlighting how travelers can discover deals, compare options, and book travel more affordably without sacrificing quality or flexibility.
The campaign included:
- UGC-style videos highlighting Black Friday travel deals available through ID90 Travel
- Lifestyle-driven visuals that paired real travel inspiration with on-screen deal callouts and platform use
- A natural, conversational voiceover explaining how travelers can find and take advantage of discounted travel opportunities
- Strategic hooks and captions designed for deal-seeking and travel-focused audiences, emphasizing savings, timing, and accessibility